About GrowthMarketer
GrowthMarketer provides Growth as a Service (GaaS) for Series A+ SaaS companies. Our services include media buying, creative production, server-side tracking implementation, growth modeling, and strategic guidance delivered asynchronously via Slack. We are a B2B service provider — we work with businesses, not individual consumers.
This Privacy Policy describes how we collect, use, and protect information when you visit our website at growthmarketer.com or engage us as a client.
Definitions
- "Company," "We," "Us," "Our" — GrowthMarketer, operated by Robbie Jack.
- "Client" — a business entity that has engaged GrowthMarketer for Growth as a Service.
- "Personal Data" — any information relating to an identified or identifiable individual.
- "Service" — the growthmarketer.com website and all Growth as a Service offerings.
- "Usage Data" — data collected automatically through our tracking infrastructure.
- "You," "Your" — the individual or business accessing or using the Service.
Information We Collect
Information You Provide
When you submit our contact form or apply to work with us, we collect:
- Full name
- Email address
- Company name
- Company website
- Subject and message content (contact form)
- Business context such as revenue range, ad spend, goals, and timeline (apply form)
Information Collected Automatically
We use Edgetag, a server-side tracking platform, as our primary analytics and conversion tracking infrastructure. Edgetag operates through a first-party subdomain and orchestrates both server-side event processing and client-side analytics tools. Data collected includes:
- Pages visited and time spent
- Referring URL
- Device type, browser, and operating system
- IP address (used for approximate geolocation)
- Conversion events (page views, form submissions, content views)
- Click and scroll behavior (via Microsoft Clarity)
Tracking Technologies and Third-Party Tools
Our website uses the following analytics and advertising technologies, managed through our Edgetag server-side tracking infrastructure:
Analytics
| Tool | Provider | Purpose | |------|----------|---------| | Google Analytics 4 | Google | Website traffic analysis, user behavior, and audience insights | | Microsoft Clarity | Microsoft | Session recordings, heatmaps, and user behavior analytics | | Cloudflare Web Analytics | Cloudflare | Privacy-focused page view and performance metrics |
Advertising and Conversion Tracking
| Tool | Provider | Purpose | |------|----------|---------| | Google Ads | Google | Conversion tracking and remarketing for search and display ads | | Meta Pixel | Meta (Facebook) | Conversion tracking and audience building for Meta ad campaigns | | Twitter/X Ads | X Corp | Conversion tracking for X advertising campaigns |
Tag Management
| Tool | Provider | Purpose | |------|----------|---------| | Google Tag Manager | Google | Manages and deploys the analytics and advertising tags listed above | | Edgetag | Edgetag | Server-side tag management and first-party data routing |
These tools may collect data such as your IP address, device information, browsing behavior, and interaction with our website. They may use cookies or similar technologies to associate visits and measure advertising effectiveness. See our Cookie Policy for a detailed cookie inventory.
Server-Side Processing
Edgetag processes conversion events server-side through a first-party subdomain (vnhhr.growthmarketer.com) before routing data to the platforms listed above. This server-side approach improves data accuracy and reduces reliance on third-party cookies, but the underlying data flows to the same providers.
How We Use Your Information
We use the information we collect to:
- Respond to inquiries — process contact form submissions and application forms.
- Evaluate fit — assess whether our services align with your business needs.
- Deliver services — execute media buying, creative production, tracking implementation, and strategic guidance for clients.
- Understand website usage — analyze how visitors interact with our website to improve content and user experience.
- Measure advertising — track the effectiveness of our advertising campaigns and optimize ad spend.
- Communicate — send project updates, performance reports, and strategic recommendations to clients via Slack and email.
- Comply with legal obligations — meet regulatory and legal requirements.
We do not sell your personal information to data brokers or unrelated third parties.
Third-Party Service Providers
Beyond the tracking technologies listed above, we use the following services:
| Service | Purpose | Data Shared | |---------|---------|-------------| | Resend | Transactional email delivery (form submissions) | Name, email, message content | | Cloudflare | Website hosting, CDN, DDoS protection, edge functions | IP address, request headers | | Google Fonts | Typography (Inter and Sora typefaces) | IP address, browser info |
Each provider processes data under their own privacy policies and data processing agreements.
Client Service Integrations
When you engage us as a client, we may access third-party platforms on your behalf and with your authorization, including:
- Advertising platforms (Meta Ads, Google Ads, LinkedIn Ads, Twitter/X Ads)
- Analytics tools (Google Analytics, Mixpanel, Amplitude, or similar)
- Communication platforms (Slack)
- Server-side tracking infrastructure
Data within these platforms is governed by their respective terms of service and privacy policies. We access them solely to deliver the services described in our engagement agreement.
Data Retention
- Contact and application data — retained for as long as necessary to evaluate and respond to your inquiry, typically no longer than 24 months after last contact.
- Client engagement data — retained for the duration of the engagement plus 36 months to support follow-up and maintain records of work performed.
- Analytics data — retained according to each platform's default retention periods (e.g., Google Analytics retains data for 14 months by default).
- Legal and compliance data — retained as required by applicable law.
You may request earlier deletion at any time (see Your Rights below).
Data Security
We implement appropriate technical and organizational measures to protect your data, including:
- Encryption in transit (TLS/HTTPS enforced via HSTS)
- Access controls limited to personnel who need the data
- First-party server-side tracking (data routed through our own subdomain before reaching analytics providers)
- Cloudflare edge security and DDoS protection
- Regular review of security practices
No method of transmission or storage is 100% secure. While we take reasonable precautions, we cannot guarantee absolute security.
Your Rights
For All Visitors
You have the right to:
- Access — request a copy of the personal data we hold about you.
- Correction — request correction of inaccurate personal data.
- Deletion — request deletion of your personal data, subject to legal retention requirements.
- Objection — object to processing of your personal data for certain purposes.
- Portability — request your data in a structured, machine-readable format.
To exercise any of these rights, contact us through our contact page.
For California Residents (CCPA/CPRA)
Under the California Consumer Privacy Act and California Privacy Rights Act, California residents have additional rights:
- Right to know what personal information we collect, use, and disclose.
- Right to delete personal information we have collected.
- Right to opt out of the sale or sharing of personal information. We do not sell your personal information as defined under the CCPA/CPRA. We do share data with advertising platforms for conversion tracking as described above — you may opt out by contacting us.
- Right to non-discrimination for exercising your privacy rights.
For EEA/UK Residents (GDPR)
If you are located in the European Economic Area or United Kingdom, our legal bases for processing your personal data are:
- Legitimate interest — for website analytics, advertising measurement, and improving our services.
- Contractual necessity — for processing data needed to deliver services you have engaged us for.
- Consent — where you have voluntarily submitted information through our forms.
You may exercise your rights under GDPR, including the right to lodge a complaint with your local supervisory authority.
Do Not Track and Global Privacy Control
We respect the Global Privacy Control (GPC) signal. If your browser sends a GPC signal, we treat it as a valid opt-out request under applicable privacy laws.
International Data Transfers
Your information may be processed in the United States, where GrowthMarketer operates, and in the countries where our service providers operate (including Google in the US, Meta in the US, and Microsoft in the US). By using our Service, you acknowledge this transfer.
We ensure that any transfers comply with applicable data protection requirements, including the use of service providers with appropriate safeguards.
Children's Privacy
Our Service is not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
Links to Other Websites
Our website may link to third-party websites. We are not responsible for the privacy practices of those sites. Review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes are effective when posted on this page. We will update the "Last updated" date and, for material changes, notify you via a prominent notice on our website.
Contact Us
If you have questions about this Privacy Policy or want to exercise your privacy rights, you can reach us through our contact page.
GrowthMarketer is operated by Robbie Jack, based in the United States.